New kit for thousands of grassroots youth teams

McDonald’s to kit out thousands of grassroots teams across the UK over the next four years

Thousands of grassroots football clubs across the UK are set to benefit from a brand new kit scheme run by McDonald’s in partnership with the four home football associations.

The new scheme will allow all accredited clubs to apply for a brand new kit for one of their junior teams for each of the next four seasons, with over 7,000 clubs across the UK eligible to apply.

The new programme, which could see up to 250,000 kits distributed, was announced by McDonald’s to demonstrate their continued long-term commitment to improving the standard of grassroots football in the UK, coinciding with the renewal of its partnership with the home football associations.

Arsenal and Wales star Aaron Ramsey joined players from Northolt side Larkspur Rovers to mark the announcement at Wembley Stadium, where the halfway line was transformed into a washing line full of new football kits for grassroots clubs.

“Grassroots clubs and their volunteers offer an incredible amount of time to providing local communities with footballing opportunities,” said McDonald’s ambassador Ramsey.

“It is so important that we support them in as many ways as possible to help them raise the standards of football that they offer.”

The new scheme is live in England this month and will be rolled out in Scotland, Wales and Northern Ireland later in the year.

FA General Secretary Alex Horne said: “The FA Charter Standard kitemark for grassroots clubs has been a priority for The Football Association over the last decade so we’re delighted that McDonald’s is renewing its commitment to supporting the programme for a further four years.

“FA Charter Standard provides great development opportunities for clubs whilst ensuring that boys and girls get to play football in a safe and friendly environment.

“McDonald’s has been a long-term advocate of the grassroots game in England and we look forward to building on the great work that’s already in place.”

The kit scheme is open in England to all FA Charter Standard clubs, in Scotland to all Quality Mark Award Scheme clubs and in Wales and Northern Ireland to all Accredited Clubs.

McDonald’s UK Managing Director, Mark Hawthorne said: “McDonald’s has worked alongside the UK FAs for the last 12 years and during this time has helped thousands of UK clubs, enabling over four million kids to play good quality football.

“Our new partnership focuses on raising the standards at grassroots clubs from better safety, and better advice, to better kit and better recognition for volunteers. Over the next four years, each year we will work with the four home nation football associations and their official kit suppliers to give away brand new kits to every accredited club with a youth team across the UK.”

To find out more about the new kit scheme and McDonald’s new partnership with the home FAs, visit Further details on the scheme will follow in the coming weeks.

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Dan Pope
Writer at Teamer
Freelance writer, editor and copywriter, with a passion for grassroots sport. A right back turned football writer, Dan is the former editor of Club Website and has been lucky enough to work in the field of grassroots and community sport for the last 10 years.

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  1. Lindsay East on August 5, 2014 at 6:47 pm

    Our club Beacon Lions FC could like to apply for one of the free kits on offer via the FA and McDonalds. We have under 13s, under 10s and under 9s teams. We’ve held the Charter Standard Award since April 2012. Many thanks

  2. John Barton on August 5, 2014 at 9:33 pm

    Love our boys at Runcorn town u11s next season to have a new kit….
    Lads are out growing them…
    We are a charted standard club

  3. michael robinson on August 5, 2014 at 11:51 pm

    Could someone tell me why clubs in the Republic of Ireland have been omitted from this great initiative. ?

  4. Flomo B. Gborkorquel on August 6, 2014 at 4:49 pm

    Dear sir/Madame:

    This is a passionate appeal to your organization to include teams from Africa especially Liberia, where children are so passionate about football till they play with socks/plastic bag.


  5. Kevin FLYNN on August 7, 2014 at 2:22 pm

    Just started an Under 12’s team this season with the majority of players having never played in a league status before. Having to loan second hand kit due to lack of funding. New kit would be much appreciated and make the players feel 110%. Cottage Farm United Under 12’s.

  6. stephen pines on August 9, 2014 at 8:08 pm

    We are a under 13’s football team in liverpool we currently had a sponsor but he can no longer keep this up this season we are looking for a new kit because the old one is too small for are children we would be greatful uf you could help us many thanks
    stephen pines aged 12

  7. Robert Greenhalgh on August 10, 2014 at 10:18 pm

    We have not had to much of a problem with our teams kit.please don’t think we are giving you a sob story to gain a kit as that could not be further from the truth. We have a kindergarten and as we do not charge the same as the teams £I a week would not cover a kit for them and at the end of the day you could say they are grass roots

  8. Daren Bavister on August 16, 2014 at 8:19 am

    We have entered numerous competitions over the years, amazingly won 6 outfield and a keepers top a few years back for an U7 team, when asking to purchase additional shirts (we needed 25 extra) we were told we couldn’t as all remaining kit had been sent to Africa! Charity should start at home!

  9. hinldley juniors on August 16, 2014 at 2:49 pm

    Love our team to win this as there a new team and are going to play in Holland next April

  10. Tanya on August 20, 2014 at 2:58 pm

    We would like to apply for the Kit Scheme for our club if possible please. The Club have been serving the local community for 50 years and have just been taken on by a new committee who have brought the club back from the brink of closure. We have Chartered Status and need all the help we can to give the Boys and Girls the best we can provide. We believe any child can & should be able to play football regardless or sex, financial circumstance or ability etc.. – we will never turn a child down. Thank you

  11. Sean on August 20, 2014 at 8:12 pm

    Hi there would like to receive a free kit from McDonalds as I just started a u7 team from scratch and it would realy help us out

    Cheers sean
    Manager Runcorn linnets u7s yellow

  12. Andrew Thwaites on August 21, 2014 at 11:31 am

    Yet again adults football is being completely by-passed by the FA. It seems the FA believe that adult team do not have the same financial constraints as kids do.
    I cannot knock the idea of this scheme, but why oho why cannot it not be extended into adult football???

  13. Wayne Tonyrefail BGC on August 21, 2014 at 12:58 pm

    It’s nice to see McDonald’s supporting grassroots football in the U.K. We have an excellent team of volunteers at our club but the financial burdens in the running of the club are getting harder each season. The football associations should also lend some financial support to accredited clubs. In our area only clubs higher up the pyramid get ground improvement grants which we feel is unfair. FIFA and Ueafa should look more closely where the Monnies handed down by them are going !

  14. dawn roberts on August 21, 2014 at 2:00 pm

    hi what a fantastic initiative well done mcdonalds! i would love to apply to mcdonalds for a new kit as we here at johnstown have just started a u7 team and what a team i have all of them are stars!! would love you to get in touch please so i can apply many thanks

  15. Phil Ellaway on August 21, 2014 at 4:20 pm

    Bit concerned that people are asking for kits on here, it’s not Clubwebsite giving them away it’s McDonalds; incidentally the McDonalds link doesn’t work.
    As for the question about the Republic of Ireland not being added; not sure if that was a joke or not; but just in case, you do realise you are not part of the United Kingdom, don’t you?

  16. Andy Lowe - DJFC on August 21, 2014 at 4:30 pm

    It would be brilliant to see my new team in a brand new kit. If the team looks good, they feel good & confidence breeds results.
    So fingers crossed that we are one of the lucky clubs to benefit from this exellent scheme & thanks to McDonalds & the FA for providing the oppertunity.

  17. trev butler on August 21, 2014 at 4:30 pm

    Our club hamble utd would like to apply for a kit for our under 13,s. We are charter standard. Thanks

  18. Paul Smith on August 21, 2014 at 4:32 pm

    great idea ….strips always a problem at the beginning of a season when the teams are back together again and new players appear and recruitment creates more teams. with other costs being a priority at the start of the season so that we can operate strips are secondary. teams would love some new strips Boldon colts and Girls

  19. trev butler on August 21, 2014 at 4:33 pm

    We would like a kit. we are hamble utd under13,s. We are charter standard. Many thanks

  20. David Williams on August 21, 2014 at 4:56 pm

    Money would be better spent on facilities. We live in a society where even the poorest have fags and booze, but we cant afford a kit, which you can get for under £20?

  21. phil carlile on August 21, 2014 at 5:40 pm

    we are a village girls team hoping to form an u10 and u11s team for the new season all our girls are from the local villages.last seasons u12s are now to big for their strip and would very much like to be considered for the grass roots kit

  22. Ian McKnight on August 21, 2014 at 5:52 pm

    Milton Rovers Girls U13s are growing in numbers and in physical stature and would like to apply for a free kit. We are a Quality Mark Club and recipients of the Queens Award for Voluntary Service. THANK YOU

  23. Andy Cooper on August 21, 2014 at 6:27 pm

    We have 15 teams next season and are introducing our first girls team at u11.
    We would love a kit.
    Havant and Waterlooville Youth FC

  24. keith rawcliffe on August 21, 2014 at 8:04 pm

    we are clayton villa u13s,we have a multi cultured team ,with a lot of parents out of work and finding subs hard to find,we would like a new kit as all ours have been hand me downs,thank you mcdonalds

  25. Margaret williamson on August 21, 2014 at 8:18 pm

    I my name is margaret and I’m secretary of Durham county colts under 12s our team would really would appreciate a new football strip for this season as they grow so quick each season and there’s always a few of them that’s grown out of them thank you if we are one of the lucky teams.

  26. Kelley on August 21, 2014 at 9:30 pm

    Hi I am the team secretary for lewisham youth under 14’s…….our boys are outgrowing their kits quicker than we can replace them!! Wd would love to be considered for your kit scheme!

  27. adam on August 21, 2014 at 11:07 pm

    I am the manager of an under 16 team olton ravens elite we have not had a new kit in a long time now all the lads keep asking me when are we getting a new kit I have to keep telling them I am trying to find a sponsor for u all had to have hand me downs , the lads have to wear kits that are to small or to big for them so if u can help out the lads would be over the moon it’s all about the lads having fun .

  28. adam on August 21, 2014 at 11:19 pm

    I am a maneger ov a under 16 team we have not had a new kit in a long time the lads keep asking me we are we having a new kit I have to tall the lads I am looking for a sponsor it ls hard to find one thow had to have hand me downs kit to small or to big so iv u can help the lads out please thank u

  29. adam on August 21, 2014 at 11:20 pm

    Thank u olton ravens

  30. David Isaac-George on August 21, 2014 at 11:22 pm

    We are a new charter Standard club based in Waltham Forest. The name of the club is Interwood F.C. and we run teams from U8’s all the way up to U18’s. I run the under 14’s, many of the players parents are unemployed coming from an area with high unemployment. The team is very mixed ethnically showing the diverse background of the borough. I would very much appreciate if we could be considered for one tof the free kits. Thank you

  31. Wayne Churchill on August 21, 2014 at 11:31 pm

    I currently run 2 under 12s teams and like most youth teams struggle to kit them out with the current cost of just covering pitch/training fees!
    A new kit would go a long way to helping the players self esteem.

  32. Darren Smith on August 22, 2014 at 9:45 am

    We are Castle Donington under 11’s and would much appreaciate any new kit as we have under 13s, 11s, 9s as well as a kids club aged 5 years upwards.

  33. JLeach on August 22, 2014 at 9:54 am

    Great publicity so far for McDonalds – however then are suppossed to have sent out paswords and URL to each club secretary who was classed as Chartered Standard in 2014….. closing date for offer is 4th September…. You need to get in touch with your local FA to chase, and hopefully get the information in time

  34. Simon Dunk on August 22, 2014 at 10:40 am

    I am the player coach of Tonbridge Invicta FC adults team of which is strongly based on developing young talent. I notice that this scheme is for grassroots football. We are a local team that reformed last year and are going from strength to strength. We are currently trying to source funding for a brand new away kit and feel this scheme would help us not only develop the adult section, but help in the development of grassroots players.

  35. Tracey on August 25, 2014 at 2:56 pm

    Thinks it’s a great idea but as our club does not have any teams in the age group under 7’s to under 12’s (we only have 3 teams but older age groups) we do not qualify. Please do something for the older age groups as these teams find it harder to obtain sponsors who will provide sponsorhsip for new kits!!

  36. Dave marshall on August 27, 2014 at 10:07 am

    Hi , Redcar athletic would like to apply for one of the free kits . We are charter registered and have teams from under 7’s right upto under 16’s in both boys and girls .
    I believe it’s a great scheme and keep up the good work ! Many thanks

  37. Mark oneill on September 8, 2014 at 11:29 am

    Can you please assist in giving us the unique numbers required to qualify for the free kit offer my name is MarkOneill Chairman Knowslet South Community charter Fc

  38. Crazy Horse on October 14, 2014 at 11:07 am

    I assume that mens open age football will again be ignored and neglected. These kids have to play somewhere when they become an adult. I hope it is explained to them that numbers peeling off the back of shirts and wearing the same kit for half a decade is normal in adult football due to the lack of help these clubs receive.

  39. sarah hart on November 9, 2014 at 8:20 pm

    Hi our team halas hawks under 11 are lookin for a new kit .We have had the same kit for over 4 years due to lack of sponsour.Plus this year our manager folded and the goal keepers trainer kindly took over as the team werent doing well.I think a new free kit would boost there confidence as its ben low.There a lovely bunch of lads.Hope to here from u soon thanks

  40. katie armitage on January 15, 2015 at 5:21 pm

    heya we just set up a girl u16 Newark town football club but we don’t have no kit we was wondering if you wud like to sponsors us and the sponsor are hard to get these day kind regards Katie armitage

  41. Les on July 21, 2015 at 9:21 am

    When order free strips form McDonald’s how long does it take to get them

  42. Ashley hooper on September 21, 2015 at 11:05 am

    Our boys at Spencer boys youth and development u7 are desperate for a kit as its our first season and we don’t have enuff funnds and are struggling to find a sponcer so a kit would be a great help for us

  43. Avela Nyeleka on July 14, 2016 at 12:00 pm

    Hi, my name is Avela the Chairman of the Youth team called Young Achievers Ladies FC.
    I am from South Africa in the province of the Eastern Cape in East London.

    As the team we are very poor when it comes to a kit or equipment due to not receiving help from companies around. I kindly ask you guys to help the Young ladies by sponsoring us with the kit to boost their spirit.

    we would love to here from you

    My best regards.

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